Barcelona, Spain
DURATION
3 Years
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
Request application deadline
EARLIEST START DATE
Jun 2025
TUITION FEES
EUR 14,100 / per year
STUDY FORMAT
On-Campus
Introduction
The Bachelor of Business Administration is a comprehensive degree that will prepare you for a full range of functions within the business world, making you a valuable asset to any organization. This program develops the business acumen and entrepreneurial mindset required to conduct business on a global scale. Students will cover international negotiation, cultures and languages, while exploring the complexity of multinational organizations, with their intricate hierarchies, social frameworks and administrative challenges.
With our fast-track option, students can accelerate their studies by completing one or two intensive summer semesters. We also offer inter-campus transfers between our EU campuses and exchange programs with our OMNES sister schools in Paris, Bordeaux, Lyon, Monaco and London to enhance international experience and multicultural learning.
Why Barcelona?
Studying for a Bachelor of Business Administration in Barcelona gives students the opportunity to expand their business knowledge in one of the world’s most advanced smart cities. Entrepreneurs and innovators are nurtured and cultivated in this forward-thinking city, which attracts outstanding tech talent and innovative startups, of which there are currently more than 1300. Barcelona is also home to some of the world’s largest multinational companies, including Airbnb, Amazon and the Siemens Innovation Center.
This diverse and cosmopolitan city on the Mediterranean coast boasts almost five kilometres of golden beaches and provides students with excellent opportunities for sports activities and socializing. Famously home to FC Barcelona, it also has a wide array of cultural offerings including museums, UNESCO-listed monuments and architectural gems from the city’s most celebrated son, Antoni Gaudí.
Degree Awarded
- A university bachelor’s degree awarded by Universidad Católica San Antonio de Murcia (UCAM), (título propio), a state-recognized university in Spain
- A bachelor’s degree from EU Business School Switzerland which is internationally accredited by ACBSP, IACBE, and IQA and certified by Educa
- A state-recognized BA (Hons) in Business Management from the University of Derby, U.K
Gallery
Curriculum
The EU Barcelona's BBA program is a seven-semester, three-year program (240 ECTS) that allows students to transfer to campuses in Geneva and Munich during the first four semesters. The program has start dates in October, February, June and August.
The first-year core courses provide students with a solid base in all fundamental business areas. Specialization subjects are incorporated into the curriculum in the second and third years. In the third year, students will also focus on business management modules to equip them with key managerial concepts, theories and tools necessary for any business field. From strategic planning to finance and corporate development, students will become more analytical, creative and independent in their thinking.
Year 1
Semester 1
- Business Management
- Managing People & Organizations
- Marketing & UX
- Impactful Communication
- Finance & Accounting
- Innovative Technology in Business
Semester 2
- Project Management
- Applied Data Analytics
- Economics & Enterprise
- Responsible Management
- Digital Branding, Advertising & Media Channels
- Creativity & Design Thinking
Semester 3
- Logistics & Operations
- Digital Business
- Financial Reporting & Analysis
- Entrepreneurship & Business Development
- Cross-Cultural Business Issues
- Knowledge Management
Year 2
Semester 4
- Strategies in A Disruptive World
- Marketing in Action
- Business Research Methods
- Marketing Research
- Leading the Way
- Service Management
Semester 5
- Creative Business Cases
- Transformational Change Management
- Innovation in Business
- Supply Chain Management
- Decision Analysis
- International Strategic Management
Year 3
Semester 6
- Global Business & Strategy
- The Business Consultancy Project Part I
- Marketing Across Cultures
Semester 7
- Developing Leadership & Management
- The Business Consultancy Project Part II
- International Entrepreneurship
Admissions
Program Outcome
Learning Outcomes
The Bachelor of Business Administration program equips students with a panoramic view of modern business. Through this program, students will:
- Acquire an understanding of current business issues through required readings and research
- Analyze issues facing multinationals, companies and structures involved in change management
- Demonstrate an understanding of the analysis, decision making and implementation issues of managing a service
- Obtain a practical working background which prepares them for immediate entry into a management position.
Career Opportunities
The Bachelor of Business Administration gives students a comprehensive understanding and skillset in business. Students who successfully complete may be interested in the following job positions.
Service Manager
Service managers manage an organization’s service department, which is responsible for customer service relations. Their aim is to provide an excellent service to clients to establish a long-lasting sales relationship. In charge of teams, a service manager will ensure that departmental and sales goals are met and that their team members possess the necessary product and service knowledge to carry out their tasks effectively. They will also need to know industry regulations, constraints and laws for compliance. A service manager will also assist with administrative tasks, prepare reports on the levels of customer service achieved and pinpoint areas for improvement.
To succeed as a service manager, candidates should have strong written and verbal communication skills, be a problem-solver and have leadership skills.
Sales Manager
Sales managers are tasked with selling a company’s products or services. They work within the commercial department of an organization, reporting to an area manager or sales director, and are the organization’s point of contact with clients. Sales managers set targets for clients, develop new business, create and implement sales plans, coordinate with other departments to ensure timely product delivery, negotiate prices and create and implement sales actions for sell-outs.
To succeed as a sales manager, candidates should have good negotiation, interpersonal, communication and numerical skills.
Product Manager
Product managers work within the marketing department of an organization. They are in charge of the marketing actions of a specific product or product line and will ensure that it meets pre-established objectives set by management within a predetermined budget. Their tasks include tracking market share, creating and implementing brand actions including promotional campaigns, reviewing market research and reporting, among others.
To succeed, a product manager will need good interpersonal skills, analytical competence and knowledge of finance as well as creativity and imagination.
Purchasing Manager
Purchasing managers are responsible for creating and executing purchasing strategies within an organization. They will source and select vendors, negotiate prices and contractual terms and conditions, make orders, track deliveries and monitor and forecast future demand levels, among other tasks. Building trust with suppliers and clearly communicating and detailing product technical information is key to success.
The skills required to become a purchasing manager include negotiation, data collection and analysis as well as leadership.
Areas of Work
The Bachelor of Business Administration gives students a solid grounding in all major business disciplines. With this diverse skillset, graduates may work across a multitude of sectors and professional fields, some of which we list below:
Quality Management
The goal of quality management is to ensure the desired level of excellence is achieved in an organization. To do this, quality managers will create quality policies and determine and implement quality planning and assurance procedures. They will constantly look to improve processes, products and services for customer satisfaction, operational efficiencies and cost-effectiveness.
Consulting and Advisory Services
Consulting and advisory services provide businesses and organizations with solutions on a wide range of business matters such as inventory control, operational efficiency, quality control and growth, among others. They help companies improve their performance and achieve objectives. They work across a wide range of sectors but typically specialize in a business area or industry.
Retail
The retail sector encompasses sales outlets that sell to the end consumer rather than to corporations or government entities. They comprise both physical and online establishments. Product display, assortment, price points, promotion and store layout and design as well as location are particularly important to this sector. Given strong competition, online and in-store brand activation and strong marketing campaigns are increasingly required by this sector to promote sales.
Entrepreneurship
A business degree will provide graduates with the all-round business knowledge they need to successfully develop a business idea and launch it. A base understanding of all business disciplines including marketing, logistics and finance is essential for a company’s long-term success and for turning a business idea into a reality.