Students will be equipped with theoretical and conceptual framework of media and communication as a discipline. In addition, students will also be exposed to the basic understanding of the context within which media and communication industry operate through modules such as Contemporary Media Studies, Principles of Public Relations, Digital Illustration and, Marketing Fundamentals, Consumer Behaviour and Creative Practice.

This Bachelor of Multimedia Technology (Hons) in Computer Animation program offers the students an introduction to the world of animation, focusing on the development of both technical and management skills, while enhancing the students’ innovation and creativity at the same time. Throughout the program, students will learn and understand the artistic values and skills required to succeed in the animation field as well as become successful entrepreneurs.

This Bachelor of Multimedia Technology (Hons) in Interactive Multimedia Design program incorporates studies in creative multimedia including visual effects, sound and video production, 2D and 3D animation, web development, game design, and interactive media design. Students develop design and multimedia skills through a combination of individual and practical group project work and lecture materials.

The Department of Graphics and Multimedia offers full-time undergraduate programmes leading to the award of Bachelor of Information Technology (Graphics and Multimedia)(Hons).​

Bachelor in Broadcasting aims to present the nature of programming in mass media and prepare students for careers in the rapidly changing, fast-paced electronic media communications industry.

Digital Media Design explores the digital domain, including multimedia platforms, mobile devices, augmented & virtual realities, and establishes a rich, hybrid study area for the 21st century.