The Bachelors of Fine Art in Fashion Merchandising provides a foundation in fashion merchandising and fashion management. It includes major functions necessary to run a successful operation that plans, manages, and sells fashion products. Through hands-on Fashion Merchandising classes in buying, planning, product management, and retail management, students will develop the skills and knowledge required for a successful career in today’s global retail operations.

In the Bachelor of Science in Fashion Merchandising program at Stevenson, you will have the opportunity to advance your career in the dynamic field of fashion with a business-focused mindset. This program is designed to provide you with a comprehensive understanding of the essential aspects of fashion, while also exploring its impact on society, culture, and business.

The European Merchandising and Commercial Management bachelor allows you to obtain the RNCP title of “Marketing and Sales Manager” issued by the CDE FEDE France. This RNCP level 6 title (equivalent to Bac +3) is recognized by the State and companies. It can be supported by continuing professional training systems such as the CPF or AIF. In addition to your RNCP title, you will also receive the diploma of the European Bachelor in Merchandising and Commercial Management. This Bac +3 level diploma awards 60 ECTS credits.

Clothing Retail Management combines clothing construction, design, fashion, textiles, consumer behaviour, and retail and merchandising subjects with various marketing and business modules to prepare students for the exciting and everchanging textile and clothing industry. Candidates who excel in this program are those who are both creative and analytical, and can function well under pressure and in team-oriented environments.

The business of fashion is complex, fast-paced and profitable. Don't mistake this for a garment construction program -- our comprehensive, business-oriented curriculum provides students with an in-depth look into the fashion industry. In Mercyhurst, this includes courses in fashion history, product line development, buying and planning, distribution, visual merchandising, textiles, styling, and brand marketing. It's our mission to prepare students for professional fashion careers or graduate education by providing teaching excellence that advances creativity, global awareness and current business practices.

The Bachelor of Science degree in Fashion Merchandising allows for students to acquire a thorough background in the business aspects of the fashion industry, whereby they develop competencies in fashion theory, retail operations, management and buying, fashion forecasting and promotion, the merchandising for apparel manufacturing and the development and marketing of fashion goods.

The Fashion Merchandising and Design major prepares students to achieve career goals in the diverse areas of the fashion industry. Students are prepared with well-rounded coursework related to the creative, technical and business aspects of the industry.

The Fashion Merchandising program focuses on preparing students for a wide variety of careers related to marketing, management, buying, and selling fashion goods. It combines product and industry knowledge with business, communication, and computer skills.

At Berkeley College, you’ll learn to succeed in the fashion business from those who already have. You’ll benefit from a faculty with extensive professional experience, as well as close proximity to one of the world’s great fashion districts. Our Fashion Merchandising and Management degree programs focus on the business side of the fashion industry, training you in all aspects of the complete fashion global supply chain—current technologies, consumer behavior, product development, merchandising, retail distribution, marketing, and sales.

Fashion Merchandising prepares students for the fast-paced, exciting world of the garment industry. A USDA report indicates there is an unmet demand for professionals in the fashion business, one of the largest and most vital industries in the U.S. today. This relatively young world is expanding rapidly; each day many new job opportunities become available to the person with enthusiasm, dependability, and the specialized training for executive responsibility.

Getting a product from the producer to the consumer falls into the realm of Merchandising and Retail Management. This involves planning and supervising the purchase and marketing of merchandise in a broad area, such as women’s apparel or appliances. In department store chains, which house multiple stores, many of the buying and merchandising functions are centralized in one location. Merchandising managers need to anticipate consumer preferences and then help in the planning and implementation of sales promotion programs. They evaluate their suppliers based on prices, quality, service support, availability, reliability, and selection. Retailing is a very progressive field. The opening of major retail stores and the expansion of existing stores has increased the need for trained personnel. Advancement can be relatively fast and individual performance is measured, so an aggressive graduate should find promotion opportunities easily. Use of the internet has allowed both large and small companies to conduct more business electronically, thereby increasing the productivity and profitability of merchandisers. Projected employment varies by occupational specialty.

The Berkeley College Fashion program can prepare you to be a fashion mogul.

This program is where design meets business. Every season, fashion designers show their latest creations, some of which eventually make it from runways to store racks all over the world. It’s the job of the merchandise manager to choose the best of these designs, mixing and matching colors, sizes, and silhouettes to provide the customers what they want at a price they’re willing to pay.

From conception and development through communication and selling merchandise, this major will prepare you to take your fashion career in almost any direction.