This program is designed to give students the tools to understand the opportunities and challenges of the global market. Students learn the fundamentals of International Business Strategies and multicultural business management, taking a business approach towards globalization.

One of the main advantages of GBSB Global’s Bachelor of Business Administration and Digital Innovation in Europe is the modular design of the curriculum. This approach enables students to focus on the area of study they are passionate about while still obtaining general business acumen. This structure allows students room to pivot from one field to another: from finance to marketing, from marketing to entrepreneurship. Students also have the opportunity to study how business is handled in different regions of the world, learning to develop a greater cultural intelligence and awareness, effectually working with people from all around the world.

Upon successful completion of the study program students receive an international private Bachelor of Business Administration (BBA) in International Management degree awarded by the school's headquarters in Zurich, Switzerland, based on the recommendation of the faculty of the local campuses where credits were earned.

This Bachelor is designed to provide students with the necessary tools and knowledge to become a successful manager in international organizations, by understanding the principal factors that influence international politics, diplomacy, and foreign affairs.

The Bachelor of International Management with a Specialization in the Entertainment Industry is a three-year undergraduate degree designed to provide you with the tools needed to meet the artistic management and entrepreneurial challenges of the global entertainment industry.

The Bachelor of International Management with a specialization in Sports Management is designed to provide you with the organization and communication tools to manage sports events, teams, federations, and sports clubs.

The Bachelor of International Management with a specialization in Digital Marketing will provide you with a profound understanding of new and diverse strategies, progressive marketing tools, and effective communication.

The Bachelor of International Management with a specialization in International Finance is designed for students who are keen to start a career in a wide variety of finance-related careers, including investment banking, hedge fund management, stock markets, banking, and portfolio management. Graduates from this program will become experts in assessing and managing financial risks, which will enable them to fully master the international financial system.

The program is designed to prepare future entrepreneurs, we give them the necessary tools, network, and knowledge to start and manage their own businesses. Students will develop expertise in evaluating opportunities and successful business models, creating business plans and attracting venture capital. We prepare them for the constant challenges of the startup sector, gaining the necessary skills to succeed in this highly competitive field.