In the Fashion Studies major, courses study the history of design and image making, the sociological and communicative processes of the making of fashion, the role of technological innovation, as well as theories of product management, branding, and marketing. In the context of the liberal arts BA degree at Franklin University Switzerland, the interdisciplinary major of Fashion Studies offers the possibility for students to construct particular emphases according to their interest in the field.

Philosophy is different from other disciplines: it doesn't just teach you what to think, but also how to think. Studying philosophy is essential for developing critical and analytical thinking skills, learning to argue, and acquiring skills in written and oral communication. For this reason, philosophy graduates are highly appreciated on the job market.

The International Marketing Management program equips students with the knowledge, tools, and mindset to deal with the challenges organizations are facing today. Rooted in Franklin’s liberal arts tradition, this major offers a curriculum that combines innovative and fundamental courses in marketing such as green marketing and Corporate Social Responsibility, digital marketing analytics, and brand management with courses in management, politics, psychology, and statistics with the aim of enabling students to understand consumers and their behaviors and to help companies design activities that create sustainable long-term value.

The Visual Communication Arts degree programs offer an interdisciplinary course of study, encompassing the fine arts, graphic design, illustration, and photography, as well as courses from Communication and Media Studies, Comparative Literary, and Cultural Studies, and film studies. It focuses on communication and creativity as fundamental elements of human expression and encourages students to think critically about creative expressions within the context of and across cultures, ethnicities, race, and gender.

Il programma di Bachelor in Lingua, letteratura e civiltà italiana offerto dall’Istituto di studi italiani (ISI) si fonda su un profondo intreccio di saperi tra letteratura, linguistica, arte e storia. Sotto la guida di un corpo docente di prestigio internazionale, gli studenti conseguono una solida e articolata formazione che, accanto all'area principale di specializzazione in lingua e letteratura italiana, prevede lo studio delle discipline della civiltà, con particolare attenzione alla storia e alla storia dell’arte.

The Bachelor of Arts in Economics at Università della Svizzera italiana in Switzerland is offered by the Faculty of Economics and all classes are taught by professors and lecturers who all have a strong academic record and that have taught and done research in some of the world’s foremost universities.

The Social Justice and Sustainability (S.J.S.) major builds on Franklin’s commitment to fostering a more just and sustainable world. A self-designed major, it aims to allow students to explore key topics, theories, skills and applications at the intersections of social justice and sustainability.

Psychology is the science of human emotion, thought, and behavior, including neural, physiological, and cognitive processes; developmental factors and individual differences; and interpersonal, international, and cross-cultural components. The Psychology major is designed to expose students to a spectrum of basic issues currently being addressed in the discipline, the principles of research design and statistics, and theory and research in specific areas of psychology.

From Aristotle and Plato to Machiavelli and Aquinas, to modern analysts and statesmen, political scientists have been concerned with issues of power, governance, public policy, social behavior and interactions among nation-states, among many others.

The major in Literature is perfectly suited for students who love to read, analyze and create texts. Students seeking a bachelor's degree in Literature will encounter canonical literature, including poems, plays, and novels, as well as films, oral storytelling, song, journalism, comics, digital media and so much more. In addition to acquiring a broad knowledge of literary history, criticism, and theory, students will learn the skills to create some of the forms they study. The major thus produces critical readers and writers.

Due to the University’s unique location in the Italian-speaking world, the Italian Studies major at Franklin is designed, first and foremost, to cultivate students’ abilities to communicate, interact and critically engage with the local culture. To do this, students seeking a bachelor's degree in Italian Studies complete a three-year sequence of language courses, the principal goal of which is the acquisition of advanced competency in Italian speaking, listening, reading, and writing skills.

The International Relations major is designed for students who wish to deepen their knowledge and understanding of this multi-disciplinary field. Students receive a solid foundation for a variety of careers in areas such as diplomatic and government service, international organizations, international business, journalism, law, and banking. Many graduates have also chosen to pursue graduate study in related areas.

The International Management degree program prepares Franklin graduates for international business and public sector careers in organizations ranging from family-run businesses to multinational corporations and from government administration to non-profit foundations.

The International Economics degree program equips students with the skills necessary to succeed in the international world of business and economics while emphasizing the skills to develop orderly and critical thinking. It stresses both theoretical and applied concepts, quantitative and qualitative reasoning, communication skills, and basic computer literacy.

The major in Finance at Franklin provides students with a comprehensive and rigorous education in both theory and practice in finance. The curriculum emphasizes up-to-date knowledge in finance and teaches students the skills and tools necessary to succeed in today’s highly globalized and technological world. Students learn how to apply concepts from economics, finance, and business to real-world problems using teaching methods based on traditional lectures, case studies, simulations, and experiential learning.