Sophisticated marketing is the key to surviving today’s fiercely competitive global economy. The B.S. in Business Administration with a concentration in Marketing will prepare you for this versatile and increasingly essential industry.
Evaluate consumer motivations and behavior in the increasingly technological marketplace, make strategic decisions regarding product design, branding, distribution, pricing, advertising and promotion, sales, customer service, and other elements of the ever-changing globalized commercial market.
- Incoming freshmen must have a solid B average (3.0 or 82-85 grade point average) and an average SAT of 1000 (Critical Reading and Math combined) or ACT Composite of 20 or above.
- Transfer students must have completed more than 24 college credits. A minimum college G.P.A. of 2.0 is required for application review. If you have completed fewer than 24 credits, you must also submit high school transcripts and SAT/ACT scores.
SUBMITTING AN APPLICATION FOR ADMISSION
All applicants can apply for admission to LIU Post at My LIU or by using the Apply Now button in the upper right-hand corner of this page. For more information on the application process, visit the Admissions Office home page.
All undergraduate and graduate programs at LIU Post are registered with the New York State Education Department and accredited by the Commission of Higher Education of the Middle States Association of Colleges and Secondary Schools. In addition to the entire University, various other academic programs in the College of Management are specially accredited by professional organizations, signifying they meet the highest standards of educational quality as determined by leaders in the field.
AACSB International Accreditation
The College of Management’s bachelor’s and master’s degree programs in business, including the M.B.A., are accredited by AACSB International – the Association to Advance Collegiate Schools of Business, the world’s leading business school accrediting organization. AACSB accreditation represents the highest standard of achievement for business schools worldwide; fewer than five percent of American schools and 15 percent of international programs can claim this distinction. Institutions with this credential confirm their commitment to quality and continuous improvement through a rigorous and exacting peer review process.
AACSB members meet the most demanding standards of academic excellence and superior faculty resources and ensure that the education provided reflects a comprehensive understanding of today’s complex business environment. For more information about AACSB visit aacsb.edu.
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