A Bachelor of Business Administration (BBA) is an academic achievement showcasing a student's completion of various business courses. During the four years of study a student takes classes regarding business, including those pertaining to a specific concentration.
In this three-year programme, you learn about management principles and practices, market influences, operations, finance and communication, and more.
What Will You Learn?
In this three-year programme, you learn about management principles and practices, market influences, operations, finance and communication, and more. Because of this broad knowledge, you can analyse complex business problems from different perspectives, and easily cross different boundaries that may exist within and between organisations. Among other topics, you will learn about:
Operations. Learn how businesses optimise their practices.
Finance. Understand how businesses are financed, and how to judge the profitability of investments.
Accounting. This skill set gives you the ability to systematically understand the financial activity of a business.
Marketing. You will be introduced to the basic concepts of marketing, learning how companies attract and keep their customers.