Students pursuing an education in marketing communication learn about consumers and how to market to them effectively. Most programs will include communication execution across various vehicles such as mobile, digital, print, media and social marketing.

The Middle East boasts a uniquely diverse population filled with a myriad of political, cultural and religious identities. In this setting, students have the opportunity to learn first hand about historic cultures and empires based in the region.

A Bachelor of Business Administration (BBA) degree is awarded to students who complete a four full-time year course study at a university. The subjects of concentration studied for this degree are related to the world of commerce and business.

Part-time learning allows one to obtain a degree or qualification even if one cannot attend school on a full-time basis. One can learn at one's own pace, gradually accumulating credits that count towards a final qualification.